High-End Web Design That Performs
If you want your business to be competitive in today’s marketplace, you’ve got to have an attractive website. While some website developers take the principles of good design and information flow to heart when creating a client's online presence, the unfortunate reality is that most business websites aren’t very good. They’re created by individuals with little or no design experience and a limited understanding of the relationship between the quality of a website’s design and the company’s bottom line. Web users don’t flock to just any website; it’s not an “if you build it, they will come” scenario by any means. Creating a sleek, high-quality website takes a professional team of business-savvy designers. At Plato Web Design, we understand the online marketing needs of small businesses and start-ups, and we specialize in making beautiful websites that drive real profit for our clients.
Beautiful, profitable sites
A nice looking website is fine, but at Plato, we know that the real purpose of a website is to generate sales. We don’t create our clients’ online presence as electronic information stations — we design them to be sales machines. Compositional elements that move a visitor’s eye around the page in a logical manner, the latest in web design innovations, and motion graphics that are alluring but not distracting are all tools that we employ. Add these to persuasive copy and intuitive, frustration-free navigation on the sites we develop, and it all adds up to profit and results for the businesses we work with.
Responsive designs that look great on any screen
Responsive design is also key in creating a website that generates sales. You want to give visitors to your site an optimal viewing experience. These days, that means making your website work equally well on desktops, laptops, tablets, and of course, mobile phones. In fact, close to half of your site’s views are likely to come from mobile devices. If your site doesn’t look good when viewed on iOS or Android, you’re likely to lose those visitors — as well as any sales that you might have gotten from them. Without responsive design, you’re leaving customers behind. Our designers at Plato understand the importance of good responsive design. We build sites that look good on any platform so that our clients never lose revenue as a result of poor website appearance.
Your brand, your way
At Plato Web Design, we also know that establishing your business as a brand goes a long way in garnering customer loyalty and positioning yourself as a leader in your field. Your online presence should represent your brand as well as any of your sales and marketing materials. A poorly designed website with sloppy content doesn’t reflect well on your brand and your company. It’s crucial to have a polished website with eye-catching design, fast and fluid navigation, crisp graphics, and minimal clutter. These are the characteristics that attract visitors, keep them clicking through your site’s pages, and ultimately translate into sales. Even the most humble mom and pop shop can appear to be on the leading edge of their industry with a well-designed site that promotes their brand.
Amazing SEO results
Some visitors to your site may type in your url, but a lot of web traffic is from search engine results. To get more hits, your website should come up at the top of search engine rankings. At Plato Web Design, we know how to maximize search engine optimization, or SEO, by improving your sites on-the-page and off-the-page factors. In addition, we handle ad management and Google AdWords campaigns to maximize our clients’ advertising budget and drive more traffic to their sites. Ask any of our current clients, and they’ll confirm an uptick in web traffic and sales since partnering with Plato for their website and marketing needs.
Your site needs to drive real, measureable results. There are lots of website designers and developers out there, but not all of them understand the connection between a high quality, well designed website and maximizing profit. We do.
Ready to tell us about your project? Give us a call at 1.717.903.3471, or get a quote now: