Session Replay – The Creepy New Way Websites Are Spying on You

Session Replay is the one of the newest varieties of In-Page Analytics that offers webmasters the ability to view recordings of live user interactions, including mouse movements, clicks, and keyboard entries in forms. The recordings are stored in a database and can be played back later, just like watching a video of everything a user […]

Stop Branding, Start Working – Why Your Branding is Killing Your Small Business

If you’re running a small business, it’s likely that you’re spending several hours a day thinking about a nebulous concept – branding. You’ve probably been told thousands of times that branding is the reason that big businesses are successful. You’ve often heard things like “McDonald’s brand is worth $3 billion,” or “that thing that that […]